
🎨 Knowledge Series from Optime Academy | Ever wondered why some pigments refuse to disperse - no matter how much milling energy you apply?
From high surface energy and ultra-fine particle size to strong inter-particle forces, tricky pigments challenge formulators at every stage - dispersion, application, and even storage.
In this edition of Optime Knowledge Series, we break down:
🔹 Why certain pigments are inherently difficult to disperse
🔹 How poor dispersion shows up as shade inconsistency, gloss loss, floating & flooding
🔹 The science behind effective Wetting & Dispersing (W&D) additives
🔹 Why one dispersant cannot solve every pigment problem
Because stable colour, consistent shade, and long-term performance don’t happen by chance - they’re engineered.
Stay tuned as we decode formulation challenges and the chemistry that solves them.